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Who Will Fight For Our Next Generation In Ag?

As things stand today in 2022, I believe farmers and ranchers are in a battle for survival, and it breaks my heart to see so many families exit the business and say goodbye to multi-generational businesses and traditions.
Not that I can blame them. The challenges are immense.
- Skyrocketing input costs.
- Intense capital risk.
-Volatile markets with no true competion to capture true market value.
- Little-to-no share of the consumer retail dollar.
- Ongoing drought & unpredictable, devastating weather events
- Corruption in our systems with wolves infiltrating almost every institution.
- Which ultimately influences policies & regulations that cripple family farms while propping up the big guys & heavy hitters.
- Foreign entities buying our U.S. farmland.
- Misleading beef labels at the grocery store.
- Climate change extremists weaponizing the word “sustainability” to attack private land owners.
- Fake meat companies stealing our nomenclature and smearing our products.
- World Economic Forum demanding we “own nothing & be happy,” where they envision a future where we eat bugs and have zero access to private cars.
- A federal government who believes plants are best and props up those commodities while trying to curtail consumption of nutrient-dense animal fats and proteins.
-As the government attempts to change consumer dietary habits, they are also simultaneously attacking private landowners & ultimately our food security through 30x30.
-A global elite who is convinced we need fewer cows, and let’s face it, fewer “useless eaters” (you and me), so they endlessly attack our food systems because starvation lends itself well to its ultimate goals.
- A hostile media that talks about cow farts endlessly, and celebrity influencers who are paid to perpetuate the falsehoods.
-And the list goes on…
These worries for our American family farms and ranches plague me, and keep me up at night wondering how to combat it all.
But that’s what fuels me to hit the road and spread the word. Yesterday, I had the opportunity to work with the Hereford Youth Foundation of America junior members at their leadership event in Billings, MT, and let me tell you — they were impressive. Knowledgeable. Passionate. Sharp. Motivated. Strong. Influential. Articulate. Bold. Eager.
These kids deserve for us to fight the hard battles while they develop their skill sets, but I’m confident when they enter into the field of agriculture, they will be more than equipped to join us in the fight for survival.
The next generation of farm and ranch kids needs us right now. What does their future in ag look like if we stop or become apathetic? What does the future of food security look like if we don’t say no to the extremist agendas?
Our time is now. We were born for such a time as this. Are you ready to stand up for this industry we love?

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